In today's digital world, reaching a global audience is critical to the success of any online business. With Webflow, you can Localize your website To offer a personalized user experience and improve your Visibility on Search Engines in different languages and regions.
What is Webflow Localization?
Localization isn't simply the translation of a site from one language to another. It's about creating a version of your website adapted to the specific needs of a specific audience, taking into account language, culture and local conventions.
Benefits of Webflow Localization:
- Better user experience: A localized website offers a more engaging and relevant experience for visitors, increasing the time spent on the site and reducing the bounce rate.
- Increase in organic traffic: Localizing your website allows you to Position yourself by keywords relevant in different languages and regions, increasing organic traffic from search engines such as Google.
- Increased visibility on search engines: Webflow allows you to Optimize SEO settings for each language, including meta tags, descriptions and images, improving the visibility of your website on local search engines.
- Business expansion: Reaching a larger and more diverse audience can lead to increased sales, leads, and brand awareness.
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How does localization work in Webflow?
Webflow simplifies the process of localizing your website through a series of intuitive features:
- Primary local: Define the primary language of your website.
- Secondary room: Add secondary languages to reach new audiences. Webflow automatically creates a URL structure unique for each language, for example
website.com/en
for Icelandic. - Machine translation: Use the built-in machine translation tool to quickly translate the text on your website.
- Localizing images: Replace the images with appropriate versions for each language and region.
- Alt Text Translation: Translate the alt text of images to improve accessibility and SEO.
- SEO optimization: Localize the SEO settings for each page, including titles, meta descriptions, and Open Graph images.
- Publication: Publish your website in all the selected languages.
Benefits on the SEO side:
Webflow localization offers several advantages for SEO optimization:
- Geo-targeting: Webflow allows you to Direct your website to specific countries and regions, improving relevance for local searches.
- Keyword optimization: You Can Optimize keywords for each language, ensuring that your website is found by customers who use specific search terms.
- Better indexing: Webflow's URL structure makes it easy for search engines to index your website in different languages.
- Multilingual content: Offering content in different languages Google shows that your website is a valuable asset for a global audience, improving your positioning.
Prices:
Localization is available as add-on to a paid Webflow plan. Prices are in U.S. dollars and are charged per site, with applicable taxes added at checkout. Localization isn't available with Ecommerce plans.
There are different pricing plans for localization:
- Essential: Starting at $9 per month per location, billed annually, this plan is suitable for quickly bringing small sites into new markets.
- Allows you to add up to 3 locations.
- It includes machine translation.
- It includes CMS and static page localization, localized SEO, and style localization.
- Advanced: Starting at $29 per month per localization, billed annually, this plan is suitable for creating professional localized sites.
- Allows you to add up to 10 locations.
- It includes machine translation.
- It includes CMS and static page localization, localized SEO, asset localization, localized URLs, automatic visitor routing, and style localization.
- Enterprise: This plan is available as an add-on to the Enterprise Site plan and is suitable for scaling business worldwide.
- It offers a customized number of locations.
- It includes machine translation.
- It includes CMS and static page localization, localized SEO, asset localization, localized URLs, automatic visitor routing, style localization, customizable element visibility, draft static pages specific to localization, and business scalability.
You can try basic localization features for free, regardless of your plan. Payment is made only when you are ready for publication.
Is Localization Right For You?
The Internationalization of your website has become a crucial need for companies that aim to expand their reach and grow at a European or global level. La Localization Allows you to adapt the website to specific needs of different markets, offering a personalized user experience based on language, culture and local conventions. This not only improves theVisitor Engagement, but it also increases the Business opportunities reaching a wider and more diverse audience. In addition, internationalization favorsSEO optimization globally, allowing the site to rank for relevant keywords in different languages and regions, thus increasing the Organic Traffic And the Visibility on Search Engines.
The localization of Webflow is a strategic investment that can help you reach a global audience, improve the user experience and optimize your SEO. Take advantage of Webflow's powerful features to create a multilingual website that Attract visitors from all over the world and increase your online success. If you are thinking on how to localize your Business, contact MIRAMEDIA and feel free to share your project with our Webflow Experts.