Visual identity & Web design
Visual identity and web design to express the true essence of your brand
We combine creative design and cutting-edge web development, to make sure that your digital presence is unique and recognizable.
With Figma for design and Webflow for development, we transform the visual identity of your brand in a digital reality that speaks directly to your audience, creating an emotional bond and an immediate identification with your company vision.
From Idea to Implementation: Our Approach
1. Brand Analysis and Definition of Visual Identity
Visual identity or visual branding is Your signature in the digital world. It's what visually sets your brand apart from the competition and makes it unmistakable.
When a user visits your website, they must instantly feel the essence of your brand. This requires a design that is consistent, impactful and in line with your identity.
Assuming that your brand is unique, we want the Your uniqueness is effectively communicated to the outside world.
Our goal is to guide you on a path that consolidates your presence in the market and Make you recognizable not only for your content but also for the graphic design that identifies you.
To do this, let's start by diving into the heart of your company, working closely with you to unveil values, mission and personality that make it special.
This approach allows us to understand how create a visual identity that not only captures the essence of your brand, but speaks directly to your target audience.
Together, we will explore every key element - from the logo to the color palette, from the typography to the overall visual style. We use Figma to give you a front-row seat in the creative process, allowing you to see and provide real-time feedback on design proposals.
The result? A visual identity that is not only beautiful to look at, but is a powerful communication tool and differentiation in the market.
Our experience allows us to balance aesthetics and functionality, creating a visual identity that is not only appealing, but also versatile and adaptable to different digital contexts and platforms.
2. Design System and Guidelines
Once the basic visual identity has been defined, let's proceed with the creation of a design system complete.
This system acts as guide for all visual elements of your brand: the use of the logo, the extended color palette, the typographic hierarchy, the styles of the 'buttons' and other elements of the user interface
Imagine having a toolkits for your brand, always at hand.
This is what we create with your customized design system. It's not just a set of rules, but the visual DNA of your brand that guarantees consistency and recognizability on every platform and communication channel you use.
From the logo to the 'buttons' of your website, every element is encoded in a living and interactive system on Figma. We use Figma's advanced features to create reusable components and shared styles, which make the design system not only a static document, but a living and interactive tool.
This systematic approach to design not only improves the efficiency of the creative process, but it also facilitates collaboration between designers, developers and other project stakeholders.
Furthermore accelerate any future content creation, saving you time and resources, helping you to keep your image impeccable and consistent.
3. Web Design with Webflow
4. Collaboration and Sharing of Work in Progress
One of the main strengths of the Figma - Webflow combination is its exceptional ability to facilitate real-time collaboration between team members allowing multiple professionals to work simultaneously on the same project.
Throughout the design process, We regularly share our work in progress also and above all with you, allowing you to see the evolution of the project.
With us, you are not a mere spectator, but the co-director of your project. Thanks to Figma, you have access to the creative process. See your brand come to life in real time, you can comment, suggest and approve every detail with a simple click.
In addition, the sharing of work in progress through Figma allows a closer collaboration between designers and developers. Developers can directly access the design files, easily extracting measurements, colors and other details necessary for a faithful implementation in Webflow.
This transparency is not just a 'nice gesture', but a real one project accelerator.
It eliminates misunderstandings, reduces last-minute revisions, and ensures that the final result is perfectly aligned with your expectations.
5. Sviluppo con Webflow
This is where the magic of design is transformed into digital reality. Our approach, which integrates Figma and Webflow, ensures that the concept developed together comes to life in a effective and performing website.
Once the design is finalized in Figma, the transition to Webflow development becomes smooth and natural.
Webflow allows us to transform Figma designs into fully functional websites, maintaining the visual fidelity and attention to detail that characterize your brand.
Thanks to the close integration between these tools, we can quickly intervene on the design and implement changes, ensuring that the final website is a perfect representation of your vision.
This smooth integration not only Speed up the online launch of your web project, but ensures that every pixel, animation and interaction is exactly as we imagined it together.
The result? A website that is not just a showcase, but a real one business tool, optimized to convert visitors into customers and to scale with the growth of your company.
By trusting us, you will be sure that your visual identity will be taken care of down to the smallest detail, telling a story that fully reflects your vision and your business objectives.
We're here to transform your brand identity into a unique and original digital experience.