Extended information on the use of cookies.

Effective from 9/01/2025

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FOREWORD

This cookie policy is provided for the site https://wwwmira-media.it/ (Site). The document was drawn up taking into account the provisions of European Regulation 679/2016 on the protection of personal data (GDPR), the Privacy Code (Legislative Decree no. 196 of 30 June 2003) and the Guidelines of the Privacy Guarantor (especially the Guidelines on the use of cookies issued on 10 July 2021).

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Data Controller: Miramedia Srls

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GENERAL INFORMATION

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What are cookies and what are they for

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A cookie is a text file that a website visited by the user sends to his terminal (computer, mobile device such as smartphone or tablet), where it is stored and then retransmitted to that site on the occasion of a subsequent visit to the site itself.

Cookies are separated from each other:

• based on the person who installs them, depending on whether it is the same manager of the site visited (so-called “first-party cookie”) or a different person (so-called “third-party cookie”);
• based on the purpose of each cookie: some cookies allow better navigation, storing some user choices, for example the language (so-called “technical cookies”), other cookies allow us to monitor the user's browsing also for the purpose of sending advertising and/or offering services in line with his preferences (so-called “profiling cookies”).

Only profiling cookies require the user's prior consent to their use.

The Data Controller is solely responsible for the first-party cookies installed on the Site by the Data Controller.

To the section”First-party technical cookies“You can view the types of first-party technical cookies issued by the Site.

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The management of profiling cookies is described in the section”Third-party profiling cookies”.

In any case, you can enable/disable cookies also through your browser options:

• ‍Internet Explorer‍

Access the menu Tools, so a Options Internet.

Click on Privacy, then on Advanced.

In the window Cookie, select your preferences.

• ‍Microsoft Edge

Click on the three dots in the upper right corner of the browser (Menu).

Select Settings.

In the left sidebar, click Cookies and site permissions.

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• ‍Google Chrome‍

Click on Chrome menu, corresponding to the button at the top right.

Select Settings, then click Advanced.

In the section Privacy and security, click on the button Content settings.

Select your preferred options in the section Cookie.

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• ‍Firefox

Click on Tools, then on the menu Options.

Click on settings Privacy and security.

Select Use custom settings for history.

Select your preferred options in the section Accept cookies and data from websites.

• ‍Safari

Click on Safari, then on Preferences.

Click on the section Privacy and security.

Go up Block cookies and select your preferred options.

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First-party technical cookies

These cookies are necessary for the operation of the Site and cannot be deactivated. They are usually defined as a response to actions taken that constitute a request for services, such as setting cookie preferences, accessing or filling out forms, browsing preferences.

• The Site issues navigation or session cookies that guarantee normal navigation and normal use of the Site.
• The Site also releases cookies that document your consent to the release of profiling cookies and your related preferences. These cookies recognize you the second time you access the Site so as not to request your consent to the installation of profiling cookies again.
• Technical cookies are also used that allow you to navigate the Site while maintaining the choices you have made.
• The Data Controller also uses cookies that keep track of the Products viewed by the user during the session on the Site.

Third-party profiling cookies

In the cookie banner that appears when you first access the Site, you can review the profiling cookies issued by the Site and express your preferences.

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Your Rights

Pursuant to art. 13 of the GDPR, the Data Controller informs you that you have the right to:

• ask the Data Controller for access to your personal data and the correction or cancellation of the same or the limitation of the processing concerning you or to oppose their processing, in addition to the right to data portability
• revoke consent at any time without prejudice to the lawfulness of the processing based on the consent given before the revocation
• lodge a complaint with a supervisory authority (e.g.: the Guarantor for the protection of personal data).

The above rights may be exercised with a request addressed without formalities to the contacts indicated in the Introduction.

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Data communication

• The Data Controller does not communicate/share data.

Retention of information

• The data coming from technical cookies are kept for the time necessary to allow the service to which the individual technical cookie refers.

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Information on the processing of personal data. Effective from 9/01/2025

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FOREWORD

This information takes into account the provisions of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (GDPR) and the Privacy Code (Legislative Decree 30 June 2003 n. 196). The document was also drawn up on the basis of the Privacy Guarantor's Guidelines (especially the Guidelines for the fight against spam issued by the Privacy Guarantor on 4 July 2013).

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Data Controller: Miramedia Srls

Site to which this privacy policy refers: https://www.mira-media.it/ (Site).

The Data Controller has not appointed a DPO (Data Protection Officer). Therefore, you can send any request for information directly to the Data Controller.

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GENERAL INFORMATION

This document describes how the Data Controller processes your personal data provided on the Site.

The main treatments of your personal data are described below. In particular, the legal basis for the processing is explained, if the provision is mandatory and the consequences of not providing personal data. To better describe your rights, if necessary, we have specified if and when a certain processing of personal data is not carried out.

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Registration on the Site

The Site does not offer the possibility of registration. Therefore, the Data Controller does not process your personal data for this purpose.

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Purchases on the Site

It is not possible to make purchases on the Site. Therefore, your personal data will not be processed for this purpose. The Data Controller does not process the user's data to send “reminder” emails for the purchase of products and/or services of the Data Controller.

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Respond to your requests

Your data will be processed to respond to your requests for information. The provision is optional, but your refusal will make it impossible for the Data Controller to answer your questions. The legal basis for the processing is the legitimate interest of the Data Controller in following up on the user's requests. This legitimate interest is equivalent to the user's interest in receiving a response to communications sent to the Data Controller.

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Generic marketing

Subject to your consent, the Data Controller may process the personal data you provide in order to send you advertising material and/or newsletters relating to its own products or those of third parties. The legal basis for this processing is your consent. The provision of personal data for this purpose is purely optional. Failure to consent to the processing of data for marketing purposes will make it impossible for you to receive advertising material relating to products/services of the Data Controller and/or third parties and the impossibility for the Data Controller to carry out market surveys, even aimed at evaluating the degree of user satisfaction, as well as to send you newsletters. These communications will be sent to the e-mail you provided on the Site.

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Profiling

Subject to your consent, the Data Controller may process your personal data for profiling purposes, i.e. for the analysis of your consumption choices by revealing the type and frequency of purchases made by you, in order to send you advertising material and/or newsletters relating to your own products or those of third parties, of your specific interest. The legal basis for this processing is your consent. The provision of data for this purpose is purely optional. Failure to consent to the processing of your personal data for profiling purposes will make it impossible for the Data Controller to process your commercial profile, by recording your purchasing choices and habits and to send you advertising material, relating to products of the Data Controller and/or third parties, of your specific interest. These communications will be sent to the e-mail you provided on the Site.

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Transfer of data

The Data Controller does not transfer your personal data to third parties.

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Geolocation

The Site does not implement tools for geolocating the user's IP address.

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Curriculum Vitae

It is not possible to send a curriculum vitae through the Site. Therefore, your data will not be processed for these purposes.

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Appointment booking

Third-party systems are active on the Site for booking appointments with the Data Controller. Therefore, your data will be processed for this purpose. In any case, you can always contact the Data Controller at the contacts indicated in the epigraph.

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Photos and videos

The Data Controller does not request the publication of photographs and/or videos portraying you. Therefore, your data will not be processed for these purposes.

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Web scraping

The use of any automated process or system to access, acquire, copy or monitor any part of our website, including, but not limited to, web scraping, crawling, or spidering techniques, is expressly prohibited. The Data Controller reserves the right to take all necessary measures, including legal action, to prevent and prosecute any unauthorized scraping activity. By using the Site, the user or any third party undertakes not to: (i) use automated systems, such as bots, scrapers, or spiders, to access or interact with the Site; (ii) collect content, data or other information on the Site without explicit written authorization; (iii) distribute, display, publish, or otherwise use the content acquired through scraping techniques without consent. Any violation of this clause will be considered a material violation of the terms of use of the Site and will involve the adoption of appropriate measures, including the possible suspension of access to the site and the initiation of legal actions to protect the interests of the Data Controller.

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Communication of personal data

As part of its ordinary activities, the Data Controller may communicate your personal data to certain categories of subjects. In Article 2 You can find the list of subjects to whom the Data Controller communicates your personal data. To facilitate the protection of your rights, Article 2 may specify in some cases when your data are not disclosed to third parties.

The 'communication' of personal data to third parties is different from the 'transfer' (governed by the previous point). In fact, in the communication, the third party to whom the data is transmitted can use it only for the specific purposes described in the relationship with the Data Controller. In the transfer, on the other hand, the third party becomes the independent Data Controller of the personal data. In addition, to transfer your personal data to third parties, your consent is always required.

Notwithstanding the foregoing, it is understood that the Data Controller may in any case use your personal data to correctly fulfill the obligations established by the laws in force.

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SPECIFIC PRIVACY POLICY

Art. 1 Processing methods

1.1 The processing of your personal data will be mainly carried out with the aid of electronic or automated means, in the manner and with the appropriate tools to guarantee the security and confidentiality of personal data.

1.2 The information acquired and the methods of processing will be relevant and not excessive compared to the type of services provided. Your data will also be managed and protected in secure IT environments adapted to the circumstances.

1.3 No “special data” is processed through the Site. Special data are those that may reveal racial and ethnic origin, religious, philosophical or other convictions, political opinions, membership in parties, unions, associations or organizations of a religious, philosophical, political or trade union nature, health status and sexual life.

1.4 Judicial data are not processed through the Site.

Art. 2 Communication of personal data

The Data Controller may communicate your personal data to specific categories of subjects.

The Data Controller wishes to inform users that, as part of the use of the YouTube service (managed and owned by Google LLC), some personal data may be collected and shared. This collection of data is essential to provide and improve the user experience on our Site and to allow the viewing of integrated video content through the YouTube API. In detail, when a user views video content through the YouTube API on our Site, the following information may be collected: IP address: Used to connect the user's device to YouTube for the transmission of the video. Behavioral Data: It includes information about how the user interacts with the videos, which videos are viewed and for how long. Location Information: Used to provide relevant content based on the user's geographic location. This data is automatically collected by the system and, in some cases, may be kept to improve the user experience and for analytical purposes within YouTube. Please note that our Site uses YouTube API services and, by viewing content through these APIs, the user accepts the YouTube Terms of Service, which can be viewed at https://www.youtube.com/t/terms. For more details on data management by Google LLC, we invite users to consult the privacy policy of Google LLC at http://www.google.com/policies/privacy and that of YouTube at https://www.youtube.com/intl/ALL_it/howyoutubeworks/our-commitments/protecting-user-data/. Details on the use of API Data related to users API data about users: When a user interacts with the YouTube videos integrated into our Site, data such as viewing preferences, history of the videos viewed, and interactions with video content (likes, comments, shares) may be collected. This data is made available through the YouTube API and helps us understand how users interact with video content. Access to data through the Client API: Our Site may use specific API calls to request and receive data from YouTube. This could happen when a user views a video, with the system automatically recording the relevant information. Data collection: Data is automatically collected by the YouTube system when users interact with YouTube videos on our Site. This process is essential for providing a smooth and personalized user experience.

Data Retention: The data collected is stored securely in YouTube systems for a period that does not exceed the need for use. YouTube takes all necessary security measures to protect this data from unauthorized access or illegal use.

Use of data: YouTube uses this data for various purposes, including:

Internal Analysis: To better understand user interactions with video content and improve the quality of YouTube services.

Content Customization: To offer users a more personalized experience, based on their preferences and their interaction history. Improving the User Experience: To identify and solve any technical problems and optimize the usability of video content.

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Below are the subjects to whom the Data Controller reserves the right to communicate your data:

• The Data Controller may communicate your personal data to all those subjects (including Public Authorities) who have access to personal data by virtue of regulatory or administrative measures.
• Your personal data may also be communicated to all those public and/or private entities, natural and/or legal persons (legal, administrative and tax consultancy firms, judicial offices, chambers of commerce, chambers and offices of labor, etc.), if the communication is necessary or functional to the correct fulfilment of the obligations deriving from the law.
• The Data Controller makes use of employees and/or collaborators in any capacity. For the proper functioning of the Site, the Data Controller may communicate your personal data to these employees and/or collaborators.
• In its ordinary activity of managing the Site, the Data Controller makes use of companies, consultants or professionals responsible for the installation, maintenance, updating and, in general, managing the hardware and software of the Data Controller or which the latter uses for the provision of its services. Therefore, only with reference to these purposes, your data may also be processed by these subjects.
• To send its communications, the Data Controller uses external companies responsible for sending this type of communication (CRM platforms). Your personal data (in particular the email) may then be communicated to these companies.
• The Data Controller does not use external companies to provide customer care services.
• The Data Controller does not use banking institutions and companies that manage payment circuits.
• The personal data of the buyers are not disclosed to couriers or forwarders.

The Data Controller reserves the right to modify the above list based on its ordinary operations. Therefore, you are invited to regularly access this information to check to which subjects the Data Controller communicates your personal data.

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Art. 3 Storage of personal data

3.1 This article describes how long the Data Controller reserves the right to keep your personal data.

• For marketing purposes, personal data will be kept until consent is revoked. For inactive users, personal data will be deleted one year after sending the last email viewed.
  

3.2 Notwithstanding the provisions of Article 3.1, the Data Controller may keep your personal data for the time required by specific regulations, as amended from time to time.

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Art. 4 Transfer of personal data

4.1 The Data Controller is based in a country that has an adequate level of security from a regulatory point of view. If the transfer of your personal data takes place in a non-EU country and for which the European Commission has expressed an adequate judgment, the transfer is in any case considered safe from a regulatory point of view. This article 4.1 indicates from time to time the countries to which your personal data may possibly be transferred and where the European Commission has expressed a judgment of appropriateness.

• The user is therefore invited to regularly access this article to verify if the transfer of your personal data takes place in a country with these characteristics.
• Your personal data may be transferred to the USA based on the European Commission's appropriateness decision. With this decision, the European Commission has decided that the USA offers personal data protection similar to that offered by the European Union.
  

4.2 Notwithstanding the provisions of Article 4.1, your data may also be transferred to non-EU countries and for which the European Commission has not expressed an adequate judgment. You are therefore invited to regularly review this article 4.2 to ascertain to which of these countries your data may be transferred.

4.3 In this article, the Data Controller indicates the countries where it may specifically direct its business. This circumstance may imply the application of the legislation of the reference country, together with that governing the relationship with the user based on what is indicated in the Introduction.

• At the user's request, the Data Controller will apply to the processing of personal data the possibly most favorable legislation provided for by the user's national legislation.

Art. 5. Rights of the interested party

The Data Controller informs you that you have the right to:

• ask the Data Controller for access to your personal data and the correction or cancellation of the same or the limitation of the processing concerning you or to oppose their processing, in addition to the right to data portability
• revoke consent at any time without prejudice to the lawfulness of the processing based on the consent given before the revocation
• lodge a complaint with a supervisory authority.

The above rights may be exercised with a request addressed without formalities to the contacts indicated in the Introduction.

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Art. 6. Amendments and Miscellaneous

The Data Controller reserves the right to make changes to this information at any time, giving appropriate publicity to users of the Site and in any case guaranteeing adequate and similar protection of personal data. In order to view any changes, you are invited to consult this information regularly. In the event of substantial changes to this privacy statement, the Data Controller may also notify you by email.

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